The trouble is, I ignore this in my everyday life. Yet it can make a huge difference. Paying twice as much for a jacket that lasts four times as long makes sense, except that I am cheap, and I rarely look beyond my wallet.
Two lessons come out of this.
- Think about the future. It usually does not take much thought or time, but the decisions we make today matter (both purchases and otherwise).
- Buy Avalanche Wear. I bought an Avalanche fleece vest many, many years ago only because it was on sale. Beyond making me think about this question, it has been my go-to mid-weight warmth in the Grand Canyon, on ski slopes, and around town. It has been the best outdoor clothing purchase I have ever made (and I have made a lot).
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