Monday, December 14, 2009

Changing the Payoff


I realized that yesterday's post on "easy" vs. "right" choices had some underlying assumptions that might make my closing question a bit easier to answer. I defined "right" choices as having a better long-term result, or payoff, than "easy" choices. In order for an "easy" choice to be easy, though, it must have the higher short-term payoff. So the question was poorly phrased. Rather than looking at "easy" and "right" choices, it may be more helpful to look at short-term and long-term payoffs.

Using the exercise vs. sleeping in example, the "easy" choice of sleeping has the short-term payoff of peace, rest, warmth, comfort, etc. The long-term payoff is atrophied muscles, weight gain, loss of energy, etc. The "right" choice of going for a run has the short-term payoff of physical discomfort (to varying degrees) and the long-term payoff of health and vitality. It is clear that in the short-term, the obvious choice is sleeping in, while in the long-term, the obvious choice is exercising.

So to redefine my question, is there ever a case where both the short-term and long-term payoffs of a choice are superior to those of the other options?

Phrased this way, it seems a bit less rhetorical than "right" vs. "easy" and it seems logical that short and long-term payoffs may coincide sometimes (though not as often as I would like). More importantly, however, it helps us figure out how to convert the "right" choice into the "easy" choice. Simply change the payoffs.

This is the foundation of nearly every motivational trick, system, or strategy in existence. Accountability partners and groups are one of the best ways to change behavior (Weight Watchers, AA, etc.) because they change the payoff of the easy choice, adding elements of pride, shame, public disappointment, and camaraderie to the mix. By making the choice about more than just a drink or a dessert, it changes the payoff to make the "right" choice easier.

Once the payoffs are understood, and we accept the fact that our tendency is to choose the short-term over the long-term benefits, the power of the choice is back in our own hands. How will you change your payoffs?

(Photo credit to rigor789)

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